WHAT'S IN A LOGO, ANYWAYS?  {EVERYTHING!!!!} 

A good logo does wonders for a business/product. Its what sells your brand to the client. It represents and reminds your customers what qualities you stand for. Its the face that people recognize and associate an entity with, for many many years to come. So, having a good logo is essential to communicating with your customers/clients.

Create. React. Recreate. Act.                  The above are just a few of my favorite catch phrases that best describe the design process.

Create Given a design brief, I create initial layouts/designs. Initial thoughts and ideas are first hand sketched, then taken to the computer.

React  This where the client provides the essential feedback/comments on the designs.

Recreate  The designs are then reworked based on the feedback and/or new explorations.

Act  The designs are then finalized and the artwork is prepared for final output.